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This obsession political parties have with the internet after Obama's success, are missing the point. Yes it's a great way to get information to people, but you're not going to get people to click on a link if you don't generate interest in doing so. That's why Obama's on line campaign was successful, but it wasn't internet based alone. He went out and spoke to people, along with thousands of people phoning and campaigning on his behalf.
If political parties don't go out and talk to people, they're just giving votes to the BNP. People will think at least they're taking an interest in my local area, worries and in me, which is what I saw today.
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